Pew Pew

Pew Pew Patches was launched in Summer 2014 by Dawn Bey, a Singaporean based in Hong Kong.
While studying fashion design in Savannah College of Art & Design, she met graphic designer Danny Kostianos, who works together with her to design each collection.
Named after the sound of lasers, the brand hopes to bring back the fun and ‘collector-like’ nature of iron-on patches.
A hot item in the ‘80s, iron-on patches would cover whole denim jackets and jeans. Each patch was like a collector’s item and it would say something about the wearer, like a tattoo on bodies.

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